Coconino County Fair
Strategic Communications Lead
Event Marketing · Branding · Strategic Partnerships
Rebranded and promoted the 76th Annual Coconino County Fair, achieving a 540% increase in engagement and an 11% increase in attendance.
Creative Branding & Graphic Design
Developed creative campaign visuals, signage and promotional materials for the 76th Annual Coconino County Fair. Designed event branding that captured the Fair's lively atmosphere while maintaining alignment with Coconino County's professional identity.
Fair Entries Open
Theme Reveal
Fair Countdown
Web Design & User Experience
Enhanced user experience through clear navigation, event-specific landing pages and accessible design. Developed content that helped visitors easily find schedules, purchase tickets and explore vendor opportunities.
Press Releases & Media Outreach
Wrote and distributed press releases that promoted key Fair events, local performers and community partnerships. Strengthened public awareness and media coverage through consistent messaging and compelling storytelling.
Early Bird Sale Announcement
Highlights the limited-time discounted ticket prices for the Coconino County Fair, encouraging early attendance and excitement.
Fair Entertainment & Exhibits
Outlines the fair’s headlining entertainment, agriculture showcases, exhibits, competitions and convenient ways to attend the event.
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Social Media Marketing & Content Design
Planned, designed and managed multi-platform campaigns that boosted engagement by over 500%. Crafted posts, reels and stories that built excitement, strengthened community connection and showcased the Fair's diverse entertainment lineup.